Some of the key players profiled in the Mobile Marketing Market include Oracle, SAP, Airship, FollowAnalytics, Adobe, Swrve, Marketo, Imimobile, Acoustic, Salesforce, Xtremepush, Localytics, Vibes, Braze, and Pyze.
Gaithersburg, Maryland, United States – March 3, 2020 /MarketersMedia/ —
Increased popularity of mobile web and applications, robust internet penetration in developing countries, and growth of social media and advertising are the factors driving the market growth. However, security concerns for confidential information may hinder the market growth.
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Mobile marketing is a multi-channel digital marketing scheme aimed at reaching a particular type of audience on their smartphones, tablets, or any other associated devices through websites, E-mail, messages, social media, or mobile applications for product news and promotions.
By component, the services segment is likely to have a huge demand during the forecast period due to the integration of various marketing applications. Services help organizations in making successful customer relationships by constantly supporting them through their business term. They also promote organizations by enhancing marketing project implementation and streamlining marketing operations.
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Based on geography, North America is going to have a lucrative growth during the forecast period due to the fast acceptance of mobile marketing platform and services among enterprises in this region. A considerable number of mobile marketing platform vendors, including the giant players, have their presence in this region.
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Organization Sizes Covered:
• Large Enterprises
• Small and Medium-Sized Enterprises
Components Covered:
• Services
• Platform
Solutions Covered:
• Mobile E-mails
• Mobile Web
• Bluetooth Mobile Marketing
• Push Notifications
• Short Message Service (SMS)
• Quick Response Code
• Mobile Banner Advertisements
• Location-based Marketing
• In-app Messages
• Multimedia Messaging Service (MMS)
• Interactive voice response (IVR)
Distribution Channels Covered:
• Affiliate Marketing
• Content Marketing
• Omni-channel Marketing
• Online Public Relations
• Social Media Marketing
End Users Covered:
• Energy and Utilities
• Banking, Financial Services, and Insurance
• Media and Entertainment
• Travel and Logistics
• Telecom and IT
• Education
• Government
• Retail and eCommerce
• Healthcare
• Automotive
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o France
o Italy
o UK
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
– Market share assessments for the regional and country level segments
– Market share analysis of the top industry players
– Strategic recommendations for the new entrants
– Market forecasts for a minimum of 9 years of all the mentioned segments, sub-segments, and the regional markets
– Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
– Strategic recommendations in key business segments based on the market estimations
– Competitive landscaping mapping the key common trends
– Company profiling with detailed strategies, financials, and recent developments
– Supply chain trends mapping the latest technological advancements
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Source: MarketersMedia
Release ID: 88948610
