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A Glimpse into CapitalG, Alphabet’s $7 Billion Investment Arm for Growth-Stage Ventures

Merima Hadžić Avatar

About a year prior, Alphabet’s forward-thinking investment arm, CapitalG, heralded Laela Sturdy as its new chief, succeeding the division’s originator, David Lawee.

The elevation of Sturdy to the helm was anticipated by many. Her journey at Google began in 2007, evolving across different sectors, where her exceptional abilities garnered recognition from Lawee. His dedication to spotlighting Google’s exceptional talents shone brightly on Sturdy.

This last year posed hurdles for numerous investors, sparking inquiries about Sturdy’s tenure during these trying times. Sturdy, whose collegiate basketball background and commitment to diversity stand out—with 60% of her team reflecting varied or underrepresented groups—offered reflections from her San Francisco base.

Sturdy, upon her ascension, shared her visions of team enhancement and firm expansion, underscoring CapitalG’s robust investor base. She elaborated on the firm’s strategy to harness Alphabet and Google’s vast resources to support its portfolio entities, including tapping into a network of over 3500 Alphabet senior advisors.

Her narrative included partnerships, for instance, with Google’s AI and machine learning training squads, highlighting the ethos of shared wisdom across Google and CapitalG’s safeguarding of portfolio data independence.

The investment decision-making at CapitalG is a collaborative effort involving Sturdy and three other partners, driven by a thesis-based strategy. It focuses on injecting capital into new and existing portfolio companies annually, aiming for impactful returns over ownership stakes.

Sturdy articulated the firm’s prudent stance on secondary shares and the value placed on enduring company relationships. Amid market adversities, she maintains an optimistic outlook on strategic investments, especially in AI, tapping into Google’s acumen for savvy technical investments.

Discussions extended to broader sector tendencies, like AI’s reshaping of workforce patterns, evident across CapitalG’s investments. Sturdy’s stewardship at CapitalG represents a pledge to utilize Alphabet’s assets for strategic expansion and lasting engagements in the tech landscape.

Merima Hadžić Avatar